White Paper Agency White Paper Agency

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White Paper

WHITE PAPER IS AN AUTHORITATIVE REPORT OR GUIDE HELPING READERS UNDERSTAND AN ISSUE, SOLVE A PROBLEM, OR MAKE A DECISION.

— MORE AT WIKIPEDIA 

We are there for you. We put ourselves in your shoes in order to better understand the situation you are in and to help you find the right way to achieve your goals.

We follow business empathy. Understanding is the key.

Our goal is to provide a well-though-out communication of brands, products and services. We observe, analyse and draw conclusions in order to recommend optimum solutions.

We manage marketing projects from “A” to “Z”. After “Z” we draw conclusions. Marketing is not an event, it’s a process. Interactive approach makes it even more of a dialogue. With the consumer. We will show you how to reach and talk to the consumer.

The idea, creative concept, execution - all in one hand. We have a prospective way of thinking. We value business results and quality.

We have a long-term experience in on-line and TV advertising. We have created the market ourselves, but every single day we are humbly learning something new about it and we are searching for new and efficient solutions.

We are the Strategic Agency. We advise, create concepts and we implement them.

 

EACH CONCEPT STARTS WITH A CLEAN, WHITE SHEET OF PAPER.

 

                                    

New tools every day?
We stay current.

Competencies

Strategia mediowa i reklamowa - whitepaperagency.plMARKETING STRATEGY

Audyt marketingu - whitepaperagency.plAUDIT

Zakup mediów - whitepaperagency.plMEDIA BUYING

Kreacja, webdesign, grafika - whitepaperagency.plCREATIVE CONCEPTS, WEBDESIGN, GRAPHICS

Search marketing - whitepaperagency.plSEARCH MARKETING

Mobile - whitepaperagency.plMOBILE

Social Media - whitepaperagency.plSOCIAL MEDIA

Performance marketing - whitepaperagency.plPERFORMANCE MARKETING

Telewizja - whitepaperagency.plTELEVISION

                                    

Today’s business is all about information

Our experience

ŁUKASZ SYSA

Active in the media sector since 2005. First, he was working for Canal+ digital platform, where he was a project manager responsible for creating interactive television apps. Later on he joined the Zed Digital team of Zenith Optimedia Group and in 2009 he decided to change sides and work for the publisher - Wirtualna Polska, where he was responsible for the creative team in the Special Actions Department. In 2011, Sysa started to cooperate with Equinox Polska as the Head of Digital Strategies.

Founder of White Paper Agency, President of the Board, responsible for the development of marketing strategies for Clients.

JAROSŁAW SOSIŃSKI

He started his adventure with the media in 2004 at CR Media Consulting, the cradle of the Polish on-line advertising, where he was responsible for the services for the largest media houses. In 2006, Sosiński joined Zenith Optimedia Group, where he was developing and managing the Zed Digital unit (currently Performics). In 2009, he took the post of the Head of Agency Sales in GG Network/Allegro advertising office. Three years later he took the responsibility of creating and managing the interactive team at Equinox Polska media house.

As the founder of White Paper Agency he is responsible for the creation and audit of communication strategies for Clients.

BARTOSZ NIEWIADOMSKI

Associated with on-line advertising since 2007. First, he worked at 121PR, one of the first social media agencies in Poland, where he was responsible for WOMM campaigns. Later on, Niewiadomski joined Wirtualna Polska, where he was creating non-standard and complex communication projects. In 2012, together with Łukasz Sysa and Jarosław Sosiński, he was co-creating the Interactive Department of Equinox Polska, where he was responsible for direct contacts with key clients and media buying.

The third founder of White Paper Agency responsible for negotiations and media buying. He is also supervising the execution of advertising campaigns.

SŁAWEK WZOREK

He gained his knowledge and experience while working at Initiative Media - a media house with which Wzorek was associated until 2006. He first started with managing campaigns in all types of media, but soon he focused his interests and actions on television campaigns. Wzorek started to coordinate the television department and developed the television tools and competence of the agency. In 2011, he took the post of the Head of TV and he was managing all television areas associated with the functioning of the media house.

In White Paper Agency he is responsible for the creation of communication strategies using the possibilities provided by television and on-line video tools.


 

                                    

 

ABOUT US

 

WE HAVE BEEN THERE FROM THE VERY BEGINNING. WE CREATED THE DIGITAL STRUCTURES OF CHAIN MEDIA HOUSES. WE WORKED FOR THE LARGEST PUBLISHERS, DIGITAL TELEVISION STATIONS, LEADING WEBSITES AND ALSO AS INDEPENDENT STRATEGIC CONSULTANTS.

WE ARE ALSO FAMILIAR WITH THE SPECIFICITY OF WORK OF SMALL ENTITIES.

Various perspectives if participation in the market allowed us to get the full picture. We learned what volume and quality mean. We were awarded for our ideas and results, but always the most important for us was the satisfaction of our Clients.

Our strengths were developed during numerous projects for pharmaceutical brands such as Merck, Sanofi, Adamed or Polpharma. Mother’n’ baby products and brands are also one of those area we know really well.


CUBE Group

Strategic partnership with Cube Group gives us the advantage in marketing based on Google tools, performance, affiliation and advanced analytics.

 

WE WILL BE HAPPY TO SHARE OUR KNOWLEDGE AND EXPERIENCE WITH YOU.

                                    

Where can you find us?

Contact

WHITE PAPER AGENCY SP. Z O.O.

ul. Kurpińskiego 74
02-733 Warszawa
+48 510 815 793

biuro@whitepaperagency.pl

NIP (tax ID no.): 5213657436
REGON (statistical no.): 146925147
KRS (National Court Register no.): 0000480649

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